Why Veggie Meats?

Vegetarian eating has become increasingly popular in the last several years, and people are looking for a diverse range of meatless options.

Nation's Restaurant News says if you want to improve and increase business: "Add vegetarian or vegan dishes to the mix. Vegetarian dishes, aside from being less expensive... also mitigate the veto vote. Usually, if you have a vegan in your party, that will dictate where the party eats... They want to make sure everybody's going to be satisfied, so diversity is going to be very important on the menu."

Veggie burgers have been a mainstream menu item for more than a decade, and are even offered at Burger King, Denny's, Johnny Rockets, Red Robin and many other restaurant chains. A new class of plant-based meats has gained popularity over the past several years that has an even greater similarity to the taste and texture of its meat counterparts. Meat-free "chicken," for example, is now sold at places like KFC in Canada and Chipotle Mexican Grill.

Oprah Winfrey and Ellen DeGeneres regularly feature vegan food on their shows. Oprah publicly went on a "vegan cleanse" diet and included a segment in a recent "Oprah's Favorites" episode where vegan "chicken" was prepared.

Three vegan cookbooks recently made The New York Times bestsellers list; one of them reached the #1 best-seller spot on Amazon.com and it promotes plant-based meat substitutes.

All Baltimore public schools only serve vegetarian food on Mondays, and San Francisco and the District of Columbia have passed city-wide resolutions encouraging residents to partake in "Meat-Free Mondays."

A recent report from consumer research firm, Mintel, found that 23 percent of non-vegetarians eat meat alternatives.

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Comments (16,996)

I am a vegan and would truly love and appreciate if you would offer non meat alternatives by offering veggie "meats". Don't get me wrong, I love the veggie delight but I would like to see and have other options. Thank you for your time.
—Angela Hawkins
Gaffney, SC
Please get the new vegan subs in the Orlando area!
—John Lucie
Deltona, FL
Please offer vegan options in Phoenix AZ stores. My husband works out in the field all day and I work right across the street from a Subway restaurant. Having vegan options would guarantee our business! Which Wich already has hummus and black bean burgers, and we eat a lot of potatoes, rice and beans at Taco Bell. Can't wait for more options from Subway. Remember - we need vegan bread & cheese options too! Thanks!
—Deborah Bonham
Phoenix, AZ
Please include vegan options wed really love that.!!!
—Meredith Torres
Mission, TX
PLEASE add vegan options to your Annapolis, MD locations!!!
—Jean Tupper
Annapolis , MD
Is there any vegan options in Ohio yet?
—Michael Knote
Dayton , OH
Out of all the local sandwich chains Subway offers the best variety of veggies. Please expand your vegan options to the Inland Empire.
—Adria Gabor
Corona , CA
On our Page AZ menus Veggie Patties are on the Local Favorites! Please roll out the Vegan Subs in Arizona and Utah....
—Heather Rankin
Page, AZ
We need vegan options in Saratoga Springs/Albany NY!
—Punit Jain
Saratoga, NY
Please bring vegan to Hermosillo Sonora Mexico!!
—Edith Soberanes
hermosillo, Mexico