Why Veggie Meats?

Vegetarian eating has become increasingly popular in the last several years, and people are looking for a diverse range of meatless options.

Nation's Restaurant News says if you want to improve and increase business: "Add vegetarian or vegan dishes to the mix. Vegetarian dishes, aside from being less expensive... also mitigate the veto vote. Usually, if you have a vegan in your party, that will dictate where the party eats... They want to make sure everybody's going to be satisfied, so diversity is going to be very important on the menu."

Veggie burgers have been a mainstream menu item for more than a decade, and are even offered at Burger King, Denny's, Johnny Rockets, Red Robin and many other restaurant chains. A new class of plant-based meats has gained popularity over the past several years that has an even greater similarity to the taste and texture of its meat counterparts. Meat-free "chicken," for example, is now sold at places like KFC in Canada and Chipotle Mexican Grill.

Oprah Winfrey and Ellen DeGeneres regularly feature vegan food on their shows. Oprah publicly went on a "vegan cleanse" diet and included a segment in a recent "Oprah's Favorites" episode where vegan "chicken" was prepared.

Three vegan cookbooks recently made The New York Times bestsellers list; one of them reached the #1 best-seller spot on Amazon.com and it promotes plant-based meat substitutes.

All Baltimore public schools only serve vegetarian food on Mondays, and San Francisco and the District of Columbia have passed city-wide resolutions encouraging residents to partake in "Meat-Free Mondays."

A recent report from consumer research firm, Mintel, found that 23 percent of non-vegetarians eat meat alternatives.

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Comments (17,990)

Please offer a vegan sub. I would eat at Subway but they don't have vegan options.
—Odalis Lucero
Los Angeles, CA
My wife and I are vegans, and we sure would be delighted if Subway would expand its menu to include more vegan options such as cheese and meat substitutes.
—Barry Stevenson
Marana, AZ
Please bring vegan options to the UK. I was a regular Subway customer for many years but since going vegan the only option available at UK Subways is a salad sub, which isn’t substantial or satisfying. Please make the veggie pattie vegan and I’ll be a regular customer again. Many thanks. Nicholas
—Nicholas Bayley
London, United Kingdom
I'm tired of the delite. I liked the patty but it isn't vegan. Please bring the vegan patties to WA.
—Corey Shay
Kirkland, WA
I love the veggie delite but now that I'm vegan I would love a good cheese alternative and an egg free mayo. Thanks for your time!
—Dominique Marquez
Riverside, CA
I'm hungry please have vegan subs. I miss subway
—Cory Quesnelle
Penetanguishene, Canada
Please get vegan options! I'm hungry and want to enjoy subway again
—Cory Quesnelle
Penetanguishene, Canada
We need vegan subs in New York City!!!
—Maurice Grefe
Manhattan, NY
I used to eat Subway a lot but anymore it's a waste of money to buy a veggie sub when I can make it cheaper at home. Heartier vegan options would attract myself and many other vegans for sure!
—Mandy M
Marquette, MI
Please off vegan subs
—Michele Laviolette
Longwood, FL