Why Veggie Meats?

Vegetarian eating has become increasingly popular in the last several years, and people are looking for a diverse range of meatless options.

Nation's Restaurant News says if you want to improve and increase business: "Add vegetarian or vegan dishes to the mix. Vegetarian dishes, aside from being less expensive... also mitigate the veto vote. Usually, if you have a vegan in your party, that will dictate where the party eats... They want to make sure everybody's going to be satisfied, so diversity is going to be very important on the menu."

Veggie burgers have been a mainstream menu item for more than a decade, and are even offered at Burger King, Denny's, Johnny Rockets, Red Robin and many other restaurant chains. A new class of plant-based meats has gained popularity over the past several years that has an even greater similarity to the taste and texture of its meat counterparts. Meat-free "chicken," for example, is now sold at places like KFC in Canada and Chipotle Mexican Grill.

Oprah Winfrey and Ellen DeGeneres regularly feature vegan food on their shows. Oprah publicly went on a "vegan cleanse" diet and included a segment in a recent "Oprah's Favorites" episode where vegan "chicken" was prepared.

Three vegan cookbooks recently made The New York Times bestsellers list; one of them reached the #1 best-seller spot on Amazon.com and it promotes plant-based meat substitutes.

All Baltimore public schools only serve vegetarian food on Mondays, and San Francisco and the District of Columbia have passed city-wide resolutions encouraging residents to partake in "Meat-Free Mondays."

A recent report from consumer research firm, Mintel, found that 23 percent of non-vegetarians eat meat alternatives.

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Let Subway know how much you'd like to see the company offer veggie meats. Make sure you're super friendly, brief, and say what city you're writing from. Now, go ahead!

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Comments (17,990)

Two weekends ago i had my first subway sandwich, just vegetables and mustard. i have to say it was delicious (for what it was) and i would love to see subway offer mock meats and non dairy cheeses! ill be back!
—paul schumacher
san jose, CA
Oh my god I am a grad student in Miami and have the longest days ever. There is also a subway on campus if they head vegan "meat" options I would actually go there. Right nowmy only on campus food option is veggie sushi or bring my lunch/dinner. I would love to have another option!!
—Shanna Gundry
Miami , FL
It would be great , I would ear there all the time
—Maude Duncan
Edmonton, Canada
This would be fantastic! I travel alot and finding good, fast food on the road can be difficult.
—Jennifer Krisuk
Tulsa, OK
We are a vegetarian/vegan family and on road trips we often have to pack our own food instead of stopping along the way. We would love to have the opportunity to stop at Subway to get a tofurkey sub. Please Subway offer us an alternative to the veggies-only sub you currently offer!
—Michelle Kucerak
Durham, NC
I've always loved Subway. But as a vegan there are fewer options at Subway than I would like. Even something like guacamole or hummus would make the sandwiches twice as good. If Subway put veggie meats on the menu, I would eat there way more often!
—Annette Parkes
Vancouver, Canada
I am vegan and, from what I understand, the veggie patty has eggs in it. It would be great to have Tofurkey, Yves, or Smart Life brand deli slices as an option at Subway. We travel a lot and often eat at Subways on the road - I'd love to have some protein on my sandwich! Thanks for considering this.
—Belinda Robinson
Schaumburg, IL
I too was so disappointed to learn that the veggie patty isn't vegan! By choosing a vegan brand for this product you would gain so many customers!
—Kadi Ingram
Turlock, CA
A Tofurky Subway!!!!! What a great idea....I'll definately try one.
—Steven Scott
Punta Gorda, FL
I'd love to see mock meats at Subway! There is a Subway on the way to the metro and right by work. I'd certainly stop by more often if I had the option to get veggie meats with my veggie delight!
—Christina Liebler
Silver Spring, MD