Why Veggie Meats?

Vegetarian eating has become increasingly popular in the last several years, and people are looking for a diverse range of meatless options.

Nation's Restaurant News says if you want to improve and increase business: "Add vegetarian or vegan dishes to the mix. Vegetarian dishes, aside from being less expensive... also mitigate the veto vote. Usually, if you have a vegan in your party, that will dictate where the party eats... They want to make sure everybody's going to be satisfied, so diversity is going to be very important on the menu."

Veggie burgers have been a mainstream menu item for more than a decade, and are even offered at Burger King, Denny's, Johnny Rockets, Red Robin and many other restaurant chains. A new class of plant-based meats has gained popularity over the past several years that has an even greater similarity to the taste and texture of its meat counterparts. Meat-free "chicken," for example, is now sold at places like KFC in Canada and Chipotle Mexican Grill.

Oprah Winfrey and Ellen DeGeneres regularly feature vegan food on their shows. Oprah publicly went on a "vegan cleanse" diet and included a segment in a recent "Oprah's Favorites" episode where vegan "chicken" was prepared.

Three vegan cookbooks recently made The New York Times bestsellers list; one of them reached the #1 best-seller spot on Amazon.com and it promotes plant-based meat substitutes.

All Baltimore public schools only serve vegetarian food on Mondays, and San Francisco and the District of Columbia have passed city-wide resolutions encouraging residents to partake in "Meat-Free Mondays."

A recent report from consumer research firm, Mintel, found that 23 percent of non-vegetarians eat meat alternatives.

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Comments (16,049)

I was able to try your vegan black bean patty in Glendale, CA. This was great! I hope you can keep this delicious product and have it in other locations.
—Heidi Krauser
Rancho Cucamonga, CA
Would love to see at least one of the new vegan options in the Milwaukee area.
—Sherri Andrews
Brookfield, WI
Hello! We enjoy the regular Subway veggie sandwiches, and we would be so excited to have the Malibu Garden and Black Bean burgers at our local Lawrenceburg, TN Subway! Please, pretty please!
—Joelle McNulty
Lawrenceburg, TN
Please offer vegan sandwiches in the Boston area! We are ready and hungry for fast healthy vegan food!
—Lesley Ofrichter
Malden, MA
More meat substitute and eggless mayo
—vilma khillawan
sangre grande, Trinidad and Tobago
I would love if their were vegan options anywhere near me. Even in the Twin cities, there isn't any vegan option at subway! I just want something different and all the vegan sandwiches look so good!!
—Hannah Gagliardi
Zimmerman, MN
Please have the new vegan sandwiches available at a Subway in Orange County! I can't wait to try them both!
—Jason Platt
La Habra, CA
Thank you for veg sandwich..would love vegan options in NW INDIANA.
—lynn carroll
hebron, IN
I travel in my job and see subways at many truck stops. I can only eat so many veggie delights. It would be nice to get some vegan protein options. Thanks!!
—Karen Norman
Colorado Springs, CO
This is welcome move! Please enable vegan options in all Subway places!
—Ranga Padmanabhan
Rockville, MD