Why Veggie Meats?

Vegetarian eating has become increasingly popular in the last several years, and people are looking for a diverse range of meatless options.

Nation's Restaurant News says if you want to improve and increase business: "Add vegetarian or vegan dishes to the mix. Vegetarian dishes, aside from being less expensive... also mitigate the veto vote. Usually, if you have a vegan in your party, that will dictate where the party eats... They want to make sure everybody's going to be satisfied, so diversity is going to be very important on the menu."

Veggie burgers have been a mainstream menu item for more than a decade, and are even offered at Burger King, Denny's, Johnny Rockets, Red Robin and many other restaurant chains. A new class of plant-based meats has gained popularity over the past several years that has an even greater similarity to the taste and texture of its meat counterparts. Meat-free "chicken," for example, is now sold at places like KFC in Canada and Chipotle Mexican Grill.

Oprah Winfrey and Ellen DeGeneres regularly feature vegan food on their shows. Oprah publicly went on a "vegan cleanse" diet and included a segment in a recent "Oprah's Favorites" episode where vegan "chicken" was prepared.

Three vegan cookbooks recently made The New York Times bestsellers list; one of them reached the #1 best-seller spot on Amazon.com and it promotes plant-based meat substitutes.

All Baltimore public schools only serve vegetarian food on Mondays, and San Francisco and the District of Columbia have passed city-wide resolutions encouraging residents to partake in "Meat-Free Mondays."

A recent report from consumer research firm, Mintel, found that 23 percent of non-vegetarians eat meat alternatives.

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Let Subway know how much you'd like to see the company offer veggie meats. Make sure you're super friendly, brief, and say what city you're writing from. Now, go ahead!

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Comments (14,859)

We eat there everyweek
—melanie bishop
clearwater, FL
are you going to offer gluten free bread or flatbread for the subs at any time
—josie pelzer
charleroi, PA
I would like Vegan meat substitutes.
—Jerry Bushey
Austin, TX
offer vegan meats please
—Janet Bushey
Austin, TX
I love the idea of having vegan options in subway! Please could you test these vegan options in England? Can you try vegan mayo and cheese too?
—Floella Bradbury
London, United Kingdom
I would be a happy lady if you added meatless options besides Veggie Delite (which I love)I love Morningstar Farm. Ohio thanks you for your consideration.
—Jan Galiardo
Dayton, OH
Dear Subway, I really like eating at your restaurant; however, I would really like to have more vegan options such as using veggie meats. This would be wonderful! Thanks! Melissa
—Melissa S.
Bloomington, MN
I love subway but I would like more vegan options at my University which is Cal State Long Beach
—Diana Rosales
Long Beach , CA
New England needs vegan options! You're going to have them in a few years because that's the direction America's headed, just do it now! There is a huge market for it in CT as we don't have many vegan options.
—Haley Shadle
Middletown, CT
Hi, I really appreciate knowing vegan options were tested with Subway. I love eating at Subway and would love it if a vegan patty was available. Thank you for your time. - Atma
—Atma Das
Atlanta, GA